SPEAKER

Robert Eysoldt

Creative Strategist & Age Diversity Catalyst

Age Bombs

Robert Eysoldt is a creative strategist and founder of Age Bombs. For more than 30 years, he has developed strategies and formats that make complex topics accessible, spark conversation, and set change in motion. With Age Bombs, he helps companies, institutions, and teams challenge age-based thinking and turn age diversity into a strength. At MW:M, he brings findings from “Smells Like Ageism,” his international survey on the role of age in clubs, concerts, raves, and festivals.

Website

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Session

Smells Like Ageism

The music industry talks a lot about diversity, but rarely about age. Based on a new industry-wide survey, this session explores how age shapes visibility, bookings, opportunities and belonging across club culture, live music and the wider music ecosystem. Bringing together data, industry perspectives and lived experiences, it asks a simple question: How age-diverse is music culture really and what might we be missing by not talking about it?

Panel Discussion

🇬🇧 English

SOCIAL IMPACT

Inclusive Industry

Speakers:

Robert Eysoldt

Music Hall 1 – nhow Berlin

Nov 5, 2026,

11.25 AM –

12.15 PM